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1. Strategic brand management : a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson Book/Livro Publication Harlow : FT / Prentice Hall, 2012 Description XXXV, 940 p : il. ; 25 cm LocationNOVA SBEItem callnumberHD69.B7 KEL 2ªed., HD69.B7 KEL 2ªed. ex.2 Availability Available (2).

2. Strategic brand management : a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson Book/Livro Publication London : Pearson, 2008 Description XXVI, 829 p. : il. ; 25 cm LocationNOVA SBEItem callnumberHD69.B7 KEL,1, HD69.B7 KEL,1 ex.2, HD69 .B7 KEL,1 ex.4, HD69.B7 KEL,1 ex.3 Availability Available (4).

3. Strategic brand management : a European perspective / Kevin Lane Keller, Tony Apéria, Mats Georgson Book/Livro Publication Harlow, England : Prentice Hall, cop. 2012 Description xxv, 940 p. : il. some color ; 25 cm LocationNOVA IMSItem callnumberHD69KEL(2012) Availability Available (1).